The ability to handle anything is everything.
Cold water immersion, done properly, builds your ability to handle whatever comes next.
What is Readiness?
The cold showers in this part of the world just aren't cold enough. So you go to your local wellness club for a social plunge, the pop-up event's rooftop ice bath, or your neighbour's balcony cold plunge for a dip. However you do it, there’s loads of health and wellbeing benefits waiting for you.
Infrastructure
The hardware, installation, and engineering behind every Brass Monkey system. Built to perform session after session — without compromise, for your home or your commercial venue.
Support & Programming
Protocols, 24/7 monitoring, and ongoing support that keep the system running
properly over time. Our tech tracks every ice bath remotely. Our team responds before problems surface.
Science
Our protocols follow the T>C>R training cascade — Tolerance, Capacity, Regulation — built on evidence, designed to produce Readiness, not just cold exposure.
Why Brass Monkey?
Because cold water immersion done properly takes more than an ice bath. What makes cold work — for you as a person, or for your business — is everything that surrounds it.
British-engineered components built to last. Tech that monitors every bath, every hour. A
team at the end of the phone and engineers on hand when it matters.
Safety standards, water hygiene, and the expertise to build cold into your life or your
operation with evidenced protocols — so the outcome isn't just cold exposure. It's Readiness.
That's The Cold Standard. We built it because nothing else was good enough.
User Guides
Free guides written by experts and designed to help you get the most from the cold. From how to get started to taking it to the next level, understanding the science behind the benefits and where to find our Brass Monkey ice baths.
The Deliberate Cold Exposure Guide
Multiple sources now prove that a practice of cold water therapy is unequivocally good for us. Here's why and how to get yours!
How to Dip Safe
Your Brass Monkey is built for you to make friends with the cold. And like any healthy friendship, it needs to be built on mutual respect. Follow this guidance to ensure your monkey is happy and you stay healthy.
Contrast Therapy
If you’re curious about contrast therapy, you’ve come to the right place. Join us for an exploration of what happens when ice and fire join forces.
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